If you are employing any internet marketing strategies to drive traffic to your site or maybe to create leads, you need to know how your website rankings and how your competitors’ sites rank. Let me let you in a great free tool I use to monitor the recognition and power of an internet website.
When you initially start a webpage, for instance, your Alexa ranking may be in the high millions (outside of all of the websites in the world). You’ll see there that Google is the #1 rated site on earth, followed closely by Facebook at #2 and YouTube at #3 (in the time of this writing). There are lots of factors that enter the weightings but raising the number of high quality backlinks (links with a lot of”juice”) is a great way to help boost your website’s ranking.
But rather than have to keep going back to Alexa.com whenever that you would like to inspect the ranking of a specific webpage, you can download the free Alexa toolbar (at Alexa) and have it display on your status bar (the bottom of your Firefox browser where Firefox informs you how much of your page has loaded when you click a link). Utilizing this free tool, you’ll be able to surf the web as you normally do and when you come across a great website or article directory that you can quickly glance down to the bottom of your screen to look at what ranking that page has.
For instance: if you’re in a Google page, the toolbar will read #1. If you’re browsing around on Facebook, the toolbar at the bottom will show #2, etc. (Here is how I track my own blog’s Alexa ranking each day check google rank for keyword. Test it out for yourself, it is quite enjoyable to watch your site increase it’s ranking several tens of thousands of places each day as mine does! It’s like a countdown timer) Just by getting your blog to rank under 100,000, the quantity of visitors you’re going to be receiving in the search engines alone will keep you really busy!
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